//Business Strategy and Policy in The Digital Edge 4.0

Business Strategy and Policy in The Digital Edge 4.0

The systematics of the book entitled “Business Strategy and Policy in The Digital Edge 4.0” refers to related concepts and discussions, consisting of 16 units which are explained in detail in the discussion of each unit.

UNIT 1    Understanding Business Strategy And Policy

UNIT 2    Scope Of Business Strategy And Policy

UNIT 3    Vision, Mission, Goals, And Company Values

UNIT 4    External Business Environment Analysis

UNIT 5    Analysis of Internal Business Environment

UNIT 6    Generic Competitive Strategies

UNIT 7    Selection Of Business Strategies And Policies

UNIT 8    Execution Of Business Strategies And Policies

UNIT 9    Business Strategies And Policies In The International Market

UNIT 10 Company Human Resource Strategy

UNIT 11 Company Marketing Strategy

UNIT 12  Corporate Financial Strategy

UNIT 13 Corporate Operations Strategy

UNIT 14  Ethics And Corporate Culture

UNIT 15 Corporate Leadership Strategy

UNIT 16 Evaluation Of Business Strategies And Policies

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