In an increasingly globalised business world, the ability to communicate fluently and effectively in English has become a skill that cannot be ignored. This book, “Bridging Global Communication with Business English”, presents a complete guide to mastering English in an international business context. Aimed at students and professionals, it provides the insights and skills needed to build strong communications, manage negotiations, and create mutually beneficial business relationships on a global level. From the basics of business communication to advanced techniques in negotiations, presentations, and closing deals, this book covers the essential aspects of using English for professional purposes. The book’s main focus is on negotiation skills, which are key to success in many business situations. Readers will learn how to communicate effectively, listen actively, and overcome objections and conflicts in challenging business contexts. Through a practical approach, this book invites readers to not only understand the theory, but also apply it in real-world situations through relevant case studies and simulations. Emphasising the importance of persuasive and diplomatic communication strategies, the book also discusses how to manage cultural differences, pay attention to ethics in negotiations, and utilise Business English to build a strong international network. Packed with real-life examples and practical tips, this book will help readers understand the language nuances needed to succeed in the international business world, bridge cultural differences, and face communication challenges in the global marketplace. Bridging Global Communication with Business English is a comprehensive guide that will give readers the confidence and skills needed to navigate an increasingly connected business world smoothly and successfully.

Author :  Mohammad Rudiyanto, S.S., M.Pd.

Editor :  Dr. Ria Kasanova, M.Pd.

Halaman Buku : 192

DOWNLOAD

PRE-ORDER | Rp. 68.000